In recognition of National Cash Mob Day, the Greater Issaquah Chamber of Commerce is making sure Issaquah is a part of the national celebration, announcing the community’s first-ever Cash Mob, April 16, to support a lucky local business.
A recently formed group of chamber members, known as Young Issaquah Professionals — or YIPPIES — has taken quick action in order to bring the nation-wide phenomenon to Issaquah.
Cash Mob is a group of people who congregate at a locally-owned business and infuse their collective cash into the local merchant’s register.
The day, time and location of the mob are conveyed via social media and the “mobbers” are simply required to show up, have a good time and shop. In most cases, mobbers are asked to spend around $20 each, but any amount will do. Several mobs around the country have reported over $1,500 contributed in just over an hour of mobbing.
“The group sought an idea that was unique, energetic and added value to the community and to our chamber members” said Nathan Perea, director of membership development for the Issaquah Chamber. “For local businesses, an infusion of commerce like this can really go the extra mile.”
The Young Issaquah Professionals are led by their chairwoman, Audrey Slade of Meadow Creek Business Center.
“The Cash Mob is a tool that this generation is using to accomplish a variety of tasks: Supporting local business, creating meaningful connections through commerce and building buzz for our community,” Slade said.
The first Mob will take place at 11 a.m., April 16, but the name of the lucky local merchant has not been released.
“People who want to take part in our first mob and future mobs can like our Facebook page or follow us on Twitter to find out where we’ll be,” Perea said. “It’s going to be exciting to announce our first merchant.”